About Us

Ed Mascarin

A little more background on Ed Mascarin and how 32 Winds came to be.

Ed was raised in the vineyards of central California. His grandfather Immigrated from Italy in 1907 and Ed’s father followed a few years later. They planted 40 acres of vineyard which is where Ed was raised and ensconced in the art and labors of grape farming. His extended family were farmers raising artichokes, apricots, peaches, nuts and grapes. His father, Antonio, while working the family vineyards, also worked for the Roma Wine Company in the 1930’s and 40’s where he became Cellar Master. His boss was modern wine industry pioneer Louis Martini who later moved to Napa – and created history there.

Encouraged by his family and mentors, Ed left the family farm to pursue a college education and graduated with an engineering degree from the University of California at Berkeley. He played football and baseball for Cal. His varied work experience included the development and manufacturing of guidance and control systems for the Defense Department, the development and manufacturing of microwave ovens, outdoor power equipment, and jet engine components – culminating in his ownership of a company that manufactures heavy-duty mobile equipment. For the past 30 years, Ed always maintained involvement in the wine business through his ties to the family farms and by his part ownership in a wine distribution company.

The love of the vine brought him back to his roots. Through his friends and business contacts, Ed was invited to take over operations of a then very small 32 Winds brand from a group that was producing wines solely for their private clubs, with Ehren Jordan making the wines. It was perfect timing for the Mascarin family to dive headlong into this venture. Ehren continued making the wines through 2015, and handed over the reins to winemaker Matt Taylor. Ed and his daughter Mia guide the vision and oversee operations.

Ed Mascarin of 32 Winds Wine
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